In this post, you’re going to find out the latest blogging statistics for 2026.
Many websites provide blogging statistics and data, but most haven’t been updated in years.
Here I’ve shared the up-to-date blogging statistics.
I keep updating this post to maintain the freshness.
Let’s dive into statistics and data.
Top Blogging Stats 2026
- As of 2024-25, there are over 700 million blogs worldwide.
- Approximately 7.5 million blog posts get published every day.
- Over 42.6% websites are using WordPress.
- 83% of internet users (4.4 billion) read blog posts.
- Websites with active blogs have 434% index pages and 97% more links than sites that don’t blog.
- Over 409 million people consume content on WordPress.com every month.
- There are 207 million bloggers worldwide.
- Tumblr powered 629,574,678 blogs.
Source: OptinMonster, Red Research, WPBeginner, BKA Content, Backlinko, Tumblr
Business Blogging Statistics
- Businesses that blog get 55% more website visitors than businesses that don’t. (HubSpot)
- 45% of marketers leverage their website, blog, and SEO, making it the No.1 marketing channel. (HubSpot)
- 80% businesses use a blog as a marketing tool. (DemandSage)
- Small businesses are 23% more likely than average to see ROI from blog posts. (HubSpot)
- Businesses that blog see 2x more email traffic compared to those that don’t. (OptimMonster)
- Companies that blog generate 67% more monthly leads than companies that don’t. (HubSpot)
- B2C blog content receives 9.7x more shares. (DemandSage)
- In 2025, blog posts (38%) became the 3rd most popular content format, following short-form and long-form video, an increase from its 4th-place ranking in 2024. (HubSpot)
- In 2025, 22.26% of marketers said blog posts are among the top five highest-ROI content formats. (HubSpot)
- Marketers still name the website/blog/SEO combination as their #1 source for ROI. (HubSpot)
Blog Content Statistics
- The average blog post now requires 3 hours and 51 minutes of writing time. (Orbit Media)
- Most bloggers (64%) typically publish content between 500 and 1,500 words, while only 9% produce posts exceeding 2,000 words. (Orbit Media)
- The average blog post length is now 1,427 words. (Orbit Media)
- The typical length of a top-performing blog is 1,151 words. (Semrush)
- Bloggers who update old posts get 270% more results than those who don’t. (DemandSage)
- Long-form blog posts get an average of 77.2% more backlinks than short ones. (Backlinko)
- Only 3% of bloggers publish to the deep-dive format of 3,000+ words per post on a regular basis. (Orbit Media)
- List blog posts generate 218% more social shares than “how-to” guides and 203% more than infographics. (Backlinko)
- Content over 3,000 words outperforms shorter posts by generating 77.2% more backlinks from unique referring domains. (Backlinko)
Blogging Platforms Statistics
Which blogging platform do most bloggers use? This is a common question people ask.
Around 22.35% bloggers use WordPress.com, and 19.14% bloggers use Blogger, and 17.97% bloggers use WordPress.org.
Blogging and AI Statistics
- Approximately 80% of bloggers are already using AI tools.
- With AI, it takes 3 hours and 25 minutes to write a blog post.
- 43% of bloggers are using AI to generate ideas.
- 29% of bloggers are using AI to write headlines.
- 21% of bloggers are using an AI to create the first draft.
- 6% of bloggers currently utilize AI to generate visual assets.
- 28% of all bloggers now leverage AI for outline generation.
Sources: Ahrefs, Orbit Media, Wix
Blog Promotion Statistics
Do bloggers struggle with blog promotion?
According to First Site Guide, around 80.29% bloggers promote their content.
Blogging Monetization Statistics: How Much Money Bloggers Are Making
In 2024, Neil Patel surveyed 3,022 bloggers to find out how much money bloggers make per month.
Here’s what he found:
- The average blog generates $4193.42 per month.
- Blogs between 100k to 999k monthly vistors genearted $30,114.79 per month
- B2B blogs generted 191% more income than B2B blogs.
- Blogs having over 1 million visitors or more per month generated $49,082.15 each month.
Source: Neil Patel
Read Also: Blogging Mistakes You Need to Avoid
Blogging SEO Statistics
- 66% bloggers are using SEO to drive traffic. (Ahrefs)
Guest Blogging Statistics
Do people still accept guest posts on their sites?
Let’s find out.
- Only 3% blogs write over 100 guest posts per month. (OptinMonster)
- Around 73.30% bloggers allow guest posts on their blogs. (First Site Guide)
- 60% bloggers write 1-5 guest posts monthly. (Referral Rock)
Blogging Web Hosting Statistics
Which web hosting is the most popular among bloggers?
Among bloggers, web hosting preferences are led by GoDaddy at 28.82%, followed by Bluehost at 9.90% and SiteGround at 9.03%. (First Site Guide)
